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押すな。と言われると押したくなる

Do not push the button

"Don't push. When I'm told that, I want to push."


Have you ever felt something about this contradictory psychological behavior?

For example, on a sign posted by the roadside

"Please do not touch" and "Please do not look at all"

It was written as

Many people have had the experience of unintentionally touching or looking at it.

This behavior is referred to in psychology as the "Caligula Effect."

Also known as the Caligula effect

There is a characteristic in human psychology that when prohibitions or restrictions are imposed, the act becomes more appealing.

Actually, the Caligula effect is not an academic expression.

And it is a term unique to Japan, which is not widely known outside of Japan.

Overseas

A quote from the Bible about a similar psychological phenomenon

The Forbidden Fruit is expressed as 禁断の実

The phrase "Don't push. When told not to, you want to push" is

Worldwide

It contains important elements that are deeply related to human psychology and behavior, not just mere curiosity or rebelliousness.

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